In the upcoming romantic comedy Birth of a BeautyJoo Sang Wook plays a chaebol who is determined to transform an overweight woman into a beauty queen. With a bumped-up release date, filming for the drama has commenced, and Joo Sang Wook posted these behind-the-scenes photos that prove he has the perfect demeanor to play a classic K-drama chaebol. 

Joo Sang Wook posted photos to his fan cafe on October 20, writing, "I started the first filming for my next production Birth of a Beauty a few days ago. To show you the first filming and to say hello, I am posting this greeting. The broadcast has been pulled up by one week so I have to work harder, but I am enjoying it with a thrilled heart. I ask that you look forward to the premiere."

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Birth of a Beauty will be premiering here on DramaFever on November 1. Sign up HERE for new episode alerts!