Today the New York Times reported on 'Kpop cram schools' where aspiring young stars train to become the next generation of Kpop stars. Rather than training to be doctors or lawyers, many students choose to enroll instead in one of thousands of pop culture academies across Korea. Pop music has become such a successful export for Korean stars that schools teach pop music as 'practical music,' indicating that it's far more than just fun and games.

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The report notes that along with climbing revenue from pop culture exports, demand has grown for fresh talent. 2 million contestants tried out for the televised talent show Superstar K last season, the article notes. Although the odds are stacked against them, more and more young people in Korea seem to be chasing after their Kpop dreams.

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